As a progressive jewellery retailer in an extremely competitive market Argento has excelled, grown and succeeded were many others have failed or floundered. Argento from it’s very inception has used and relied on Visual Edge to help, assist and provide them with the most up to date and appealing branding, identity and visual communications possible while always keeping faithful the the ethos of the company.
Visual Edge provided the original branding/logo for Argento as far back as 1997 and although many changes were considered over the intervening years, the company has ultimately remained true to the original branding concept to this day! We believe that this is a true testament to the foresight and conviction shown by Visual Edge towards the initial vision of ‘simple sophistication’ held by Argento’s founder and owner Pete Boyle.
Argento has recently undertaken a complete and comprehensive refurbishment of all it’s stores, Visual Edge provides for every aspect of the branding chain from planning, design, concept delivery, problem solving, sourcing, technical support, manufacturing, transportation logistics, installation, commissioning and maintenance.
To date Argento now has 27 stores located throughout England, Ireland, Scotland and Wales and is continually adding new stores. Visual Edge has repeatedly and continuously provided it’s complete and comprehensive branding services to every one of these store locations We are justifiably proud of our small but very important contribution to the continued success of Argento by offering appealing, sophisticated and seductive retail environments which are so vital in todays business successes